My love for marketing and advertising is driven by my fangirl tendencies. When I find a product, brand, or person that I enjoy, I love to tell everyone about it. My design approach focuses on captivating this spirit of childlike wonder. Like how exciting everything was before puberty made liking Taylor Swift and hanging out with your mom embarrassing. It’s cool to be stoked about the little things! That is why I love advertising so much. It gives me the opportunity to play a part in a persons happy dance when they feel connected to a brand.
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